Campaign Reports

Summary: This report shows the performance of Campaigns for your advertisers.

Campaign Name: This is the name of the campaign that the advertiser is associated with.

Advertiser Name: This is the advertiser name.

Impressions: Total number of times the banner has been displayed through an Ad Space during the selected time period.

Clicks: The number of clicks the banner has received during the selected time period.

CTR: The click through rate in percentage for the campaign during the selected time period. This is calculated by dividing the number of clicks by impressions.

Updated on May 29, 2019

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